I'm not going to build your Web site ... yet

This week I had a great meeting with a local organization that wanted me to give them a quote to revamp their Web site. I listened and asked questions and talked to them about their goals for the organization over the next few years. And then I did something really radical. I told them they were boring. I told them they were never going to accomplish their goals if they weren't excited about what their organization was doing.

They stopped trying to look professional and just let the tiredness sink in. Here was a burnt out bunch of board members trying to sell memberships for an organization that was no longer inspiring them. It made me sad. So I asked them to tell me about the things that do make them excited.

The tone in the room instantly change and they started bubbling out ideas of the kinds of things that make them excited. None of the ideas had to do with selling memberships or products through their Web site. We talked more and they got more excited. I looked at my notes and suggested two key changes for their organization:

  1. Double your membership price.
  2. Host an annual event -- exclusive to members -- that has all of the characteristics of the things you love.

The membership and the event are tied directly together. You can't be a member and not get a ticket to the event; and you can't attend the event without being a member.

I could tell it was one of those moments that was going to either change everything or nothing. So I sealed the deal with this: I told them I wouldn't quote on their Web site. I told them to hire another firm that I liked to make a simple four-page Web site. And I told them to go ahead and make the organization something they were excited and proud of.

My prediction is this: a year from now they will have doubled the size of the organization. They will have found more members who are also excited about what is possible. They will have tripled their current volunteer base. And they will be ready to build an interesting, engaging and truly useful Web site that provides value to its members.

Does your business excite you? Or does it just make you tired? Let me know where you're at -- maybe you too need a reminder about why you're actually in business. I'd love to hear from you.

Getting ready for work in the

Getting ready for work in the morning might also take
a little longer if you couldn't sling on a tailored jacket, shirt and heels with your smart denims.|
What would we slip into when we want to dance the
night away, to shop, to decorate, to do the school run, to go to the pub,
to ramble in the country, to attend a movie premiere,
or even to travel first class if they are blue and expensive enough, it's fine?|
Lord only knows what would happen to all of those people who, still befuddled from the night before, pick
their jeans up off the floor, pull them on and
suddenly look together.|
Remove their denim and you might remove their ability to cope with the world.|
Jeans have become the single most important piece of clothing in the modern
woman's wardrobe. These days, the right pair can take a girl
anywhere, with the possible exception of a funeral (although Helmut Lang's
black pair is very smart.|
"I don't object to people wearing jeans to all manner of social occasions,"
says the usually arch-conservative Ann Widdecombe.

"But I would have a fit|

... if someone came into parliament in jeans.|
The House aside, in every other situation, there is a denim solution. Everyone owns them, everyone wears them, everywhere.|
Jeans are the most democratic item of clothing ever invented.|
You could even argue that denim and democracy go hand in hand perhaps that is why black-market Levi's jeans sold for shocking amounts in post-perestroika Russia.|
Denims: A fashion opium, wardrobe essential|
Our love affair with denim isn't just a sartorial one, though. It's emotional. Jeans are fashion opium. They make everything not just look okay, but feel it, too.|
Even people who don't look good in jeans (the old and the flabby), feel fabulous in them. It's win-win.|
Jeans are such a pivotal part of our wardrobes that it is hard to imagine life without them.|
You would have to turn back the clock 70 years, to 1935, when Levi's first created proper jeans for women. Before then, ladies had been borrowing denims from their menfolk.|
What Levi's introduced as an item for New York society ladies to wear when they went dude-ranching in the Wild West, soon took on a fashion life of its own.|
Teenagers bought them in droves in the 1950s; in the 1960s, women customised them with patchwork and peace signs. Denim became politicised, a symbol of youth and the desire for change.|

شركة الخيالة لنقل الأثاث

شركة الخيالة لنقل الأثاث والعفش من أحسن شركات النقل فى جدة, شركة نقل عفش واثاث وتوفر شركة ايضا خدمات مكافحة حشرات بجدة0550666549
شركات نقل الاثاث بجدة, المملكة العربيه السعودية, بجدة شركة تنظيف بالبخار. المملكة السعودية شركة غسيل كنب ومجالس , المملكة السعودية شركة مكافحة حشرات ورش مبيدات بجدة , المملكة السعودية شركات نقل الاثاث بجدة افضل افضل شركات النقل فى جدة
شركات نقل عفش بجدة.

شركة الخيالة لنقل الأثاث من

شركة الخيالة لنقل الأثاث من افضل شركات النقل فى جدة, شركة نقل عفش وتوفر شركة ايضا خدمات مكافحة حشرات ورش مبيدات 0550666549
شركة نقل اثاث بجدة , المملكة العربيه السعودية, شركة تنظيف بالبخار. المملكة السعودية شركة غسيل كنب ومجالس , المملكة السعودية شركة مكافحة حشرات , المملكة السعوديةشركة نقل عفش بجدة افضل شركات النقل فى جدة
شركة جلى بلاط وسيراميك ورخام مع التلميع .

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Another male manager told him

Another male manager told him "subconsciously that would stop me from employing them.

شركة الخيالة لنقل العفش من

شركة الخيالة لنقل العفش من اقدم شركات النقل فى جده , شركة نقل اثاث وعفش وتوفر شركة مكافحة حشرات ورش مبيدات،وايضاتوفر شركة الخيالة بخدمة تنظيف فلل وشقق ومسابح بالسعودية التى لا غنى عنها وتعد شركة تنظيف بالبخار اقوى فى المجال وتستخدم افضل المختصين فى تنظيف خزانات المياه بطرق حديثة ،واستخدام العزل المائي المعتمد بصورة عامة تنظيف السجاد والموكيت الاكبر بجده
شركة نقل اثاث بجدة , المملكة العربيه السعودية, شركة تنظيف بالبخار. المملكة السعودية شركة غسيل كنب ومجالس , المملكة السعودية شركة مكافحة حشرات , المملكة السعوديةشركة نقل عفش بجدة افضل شركات النقل فى جدة
شركة جلى بلاط وسيراميك ورخام مع التلميع .

Building a new website is not

Building a new website is not less than a challenge but if you have ample knowledge then everything will be going in the right side. It is a big thing for me to visit your website so that I can have some tips to follow for making my source more responsive and efficient.

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